Web Content

Chegg

Web & Editorial Content

  • Authored high-impact landing page content aligned with Chegg’s educational mission, student relevance, and SEO strategy.

  • Partnered with product, UX, and SEO teams to ensure content that educates and converts—supporting user onboarding and retention.

  • Rolled out first-of-its-kind tone guidelines and copy standards for student-facing site experiences to maintain consistent brand voice.

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Branding Work

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Email Marketing